Creative Themes Design

Top Blog Advertisers

07/08/2010  |  1,190 views  |   Print This  |   Email This  | 

Many online freelancers & freelance bloggers often ask us for the Top Blog Advertisers or the Top Blog Sponsors. There are several answers but it depends on your nature of freelance & your niche areas of blogging.

We have a few suggestions of some of the Best Blog Advertisers here.

They have worked great for us from the we began & even now when we have grown almost 10 folds. We still recommend these few blog advertisers & sponsors.

If you are a new freelance blogger it could be a daunting task to get to sign up with the top advertisers. There are too many advertising networks around & it could be difficult to make up your mind which ones to sign up with.

Our tips here may help you make the best choice for your blog.

• Research on the Internet before you Sign Up – look for reviews, publisher feedback on the quality of ads, the FAQs for how they pay you & when, how easy it is to contact them for help etc
• Evaluate your Synergies – look ahead into your freelancing blog & evaluate how your blog will be beneficial to the advertisers. Will you offer high unique page views, will you have readers from only specific countries, will your blog have the content that the advertisers would be interested in etc

• Understand the Flexibility & Uniqueness of the Advertising Network – most advertisers provide with standard IAB formats (728px x 90px large leader board, 468px x 60px small leader board, 120px x 600px & 160px x 600px sky scrapers, 300px x 250px & 338px 300px box ad formats). Several (like Bid vertiser & Ad Brite) provide custom formats, interstitial ads, photo ad etc that are a huge advantage to bloggers
• Reporting Tools to Measure & Optimize your Inventory – to maximize your income from these top blog advertisers, you should be able to measure how the ads are performing on your website. Many of the top advertising networks provide you with very detailed reports to understand ad performance
• Ability to Maximize Bids for your Ad Spots – one of the reason many people quit Adsense is because Google does not allow publishers to have advertisers bid for your inventory. Google like being exclusive, so if there are no ads to show, or ads with very low costs, your income goes down drastically. Investigate ad networks for any such exclusivity rules or whether they allow you to offer your ad spots to the highest bidding advertisers

One of the basic mistakes that new bloggers are prone to is to quickly sign up with a large number of advertisers & then unable to make the most of their ad spaces. It is always a good idea to pick a few advertiser & stick with them!

There are several advertising network that specialize on traffic from specific countries. If your freelancing content is going to be dedicated to a country or a specific location, it might be good to look up advertisers who are ready to monetize that kind of traffic.

The relation between advertisers & publishers are symbiotic. The better content you serve up to your readers, the more your advertisers benefit.

Category: Blog, Creative Designs